From a German design brand to an international luxury brand – in 3 years.

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In a product-oriented market that isn't top of mind we established Occhio as the first storytelling lifestyle brand.

At Martin et Karczinski I was fortunate to contribute directly to Occhio's successful transformation story. In the process of the last 3 years the proclaimed mission "a new culture of light" became reality by gaining significant international relevance and doubling revenue every other year.

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